DIRECTV and VERSUS Reach Carriage Agreement;
Sports Net Returns to DIRECTV Lineup Today
EL SEGUNDO, Calif., and PHILADELPHIA, March 15, 2010 – DIRECTV and Comcast have reached an agreement to return VERSUS to the DIRECTV programming lineup today. The terms of the deal were not disclosed.
VERSUS will return to the same DIRECTV programming packages it was in at the end of August 2009.
“We are pleased that both sides were able to work out a satisfactory deal to bring this programming back to our customers,” said Derek Chang, executive vice president, Content Strategy and Development, DIRECTV.
“We’re excited that we were able to come to a fair agreement that puts VERSUS back in millions of homes with DIRECTV in time for our busy spring programming schedule,” said Jamie Davis, president of VERSUS. “We look forward to super-serving these fans with NHL regular-season and playoff coverage, our first live UFC event and much more.”